Glow naturally, Live beautifully.
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"Fall In Love" Collection
Step into the season of transformation with our Fall in Love collection. Immerse yourself in a curated blend of traditional and non-traditional fall fragrances, offering a comforting yet refreshingly unique sensory experience. Designed to envelop your skin in warmth and softness, this collection captures the beauty of change and renewal, providing the perfect balance of indulgence and care for the season ahead.
About Our Products
Lovely BLNDS (blends) by TruGen is a holistic skincare brand with products that promote healthy skin, self-care, and self-love. Our products embody healing properties and encouraging words that are great for the mind, body, and soul. Lovely BLNDS is deeply nourishing and elevating with carefully crafted combinations of high-quality butters and oils that are super-hydrating, soothing, and moisturizing. These natural ingredients are safe for all skin types and offer possible natural solutions for eczema, psoriasis, and acne-prone skin. Our products are designed to empower our customers with affirmations on every jar and every bottle. Explore our products and find your path to embrace your natural glow!
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Explore Our Catalog
Rediscover the joy of self-care with our all-natural bath and beauty products, offering a luxurious yet holistic approach to skincare and relaxation. Each of our offerings comes with a unique affirmation to inspire your day as you pamper yourself. Whether it’s rejuvenating botanical bath salts, deeply moisturizing whipped body butter, or luxurious body oils, embrace a skincare experience that reminds you just how Truly Amazing you are! Explore the catalog, and let our products transform your routine into a nourishing and rejuvenating experience.
About Our Small Business
We are a black-owned, family-operated business. The name TrueGen stems from Truly Genuine which is the essence of our creations. We specialize in handcrafted products and they are all made with care and love. We appreciate your support, and look forward to offering a truly amazing experience!
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